Koddi in the news

Advertising technology company Koddi has opened early access to Priceline Sponsored Ads. This latest offering creates a new suite of premium sponsored ad placements available on Priceline.com.

The holidays did bring some increase in demand for U.S. hotels, albeit still less than previous years, according to online booking research firm Koddi. Indications are a recovery is taking place, but the recent surge in COVID-19 cases is still inhibiting business.

The holidays did bring some increase in demand for U.S. hotels, albeit still less than previous years, according to online booking research firm Koddi. Indications are a recovery is taking place, but the recent surge in COVID-19 cases is still inhibiting business.

While the vacation rental and alternative accommodation markets have flourished recently, property owners and technology intermediaries can learn from their counterparts in the hotel space to keep this momentum going.

Now is the time to evolve multi-tier marketing. Multi-tier industries must come together to align their online marketing efforts. Given the current economic climate, every ad dollar spent must be rewarded with a sale. Innovation can enable companies to collaborate to compete against their true competitors.

COVID-19 tested everybody in the 2020 Best Companies to Work For in Fort Worth. This year’s class found new ways to get the work done.

There’s been a more pronounced increase in demand closer to Thanksgiving this year compared to what it has seen historically — a gradual rise a week before the holiday.

Of all digital channels created in the last two decades, only a few have proven to be both highly effective without interrupting the consumer experience: search, social, and sponsored listings.

Koddi, a leading marketing technology company for the travel and hospitality industries, today announced it is pursuing a strategic entry into two new travel markets – vacation rentals and alternative accommodation.