Seamlessly integrate with publisher data and various analytics platforms, allowing users to build once and disperse to many. Read from one source and quickly report and analyze multiple levels of performance data.
Quickly access all of the information necessary to spot trends and take action with Koddi’s automated feed delivery, scheduled reports, and system generated notifications. Custom labels allow for both automated and one-off groupings of properties by any value.
Change bids on a granular or a macro level to control the thousands of different bid levers across numerous travel outlets. Dynamic tools enable users to optimize performance quickly, while automated algorithms ensure long tail properties are well positioned.
Fully automated reporting aligns perfectly with your internal numbers. Our advanced reports support flexible customization and are used to inform teams at all levels of key changes to the business, trends, and new opportunities.
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Easy-to-use reporting allows digital marketers to effectively apply advanced search and display strategies to metasearch and social.
Our reporting and bid normalization layers bring disparate systems together into a unified user experience.
Bid automation creates the best model for your specific goals. Customize your bids and partner with the Koddi team to implement algorithms that apply the best model for specific goals, constraints, and data.
All Koddi reporting is informed by rich property-level data, allowing clients to add geographic context to broad reports and bring in granular hotel attributes for more detailed analysis. Advertisers can extend hotel data with custom fields and their own proprietary data.
Quickly spot campaign trends and take action with Koddi’s event-based reporting and notifications system. Custom labels allow for both automated and one-off grouping of properties by any value.
“The technical expertise of the team helps support our meta search objectives with a variety of products (Google HA, TripAdvisor, Kayak, Trivago). Team members are highly skilled and always available for support when we need it. They come to the table with solid ideas that support our strategy development and help to drive revenue to our organization.”
"When we invest in metasearch, everything else in our company just works better."
"Koddi has proven a powerful technology partner, enabling a great increase in meta performance for our clients. They are a reliable marketing partner for our customers and a great team to work with, fast and tech-savvy with a vast knowledge of the digital advertising space."