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Koddi supply policies

Koddi SSP supply policies 

  1. Implementation Guidelines. These guidelines apply to the entirety of the Publisher’s Properties if any Koddi-sourced advertising appears anywhere on the Publisher Property. 
    • Publisher Properties may not initiate a download or change settings without the end user’s knowledge and consent. 
    • The Publisher may not mask or cloak a Publisher Property’s URL or employ any other means to obscure the true source of traffic. 
    • The Publisher may not artificially inflate impressions, clicks, or requests, or source traffic from pop-ups, pop-unders, forced redirects, or similar means. 
    • No Publisher Property may install nor distribute malware, viruses, or other similar malicious code. 
    • Publisher may not employ any means to induce or trick the end user into clicking on an ad (e.g. placing arrows or text such as “click here” next to an ad is strictly prohibited). 
          1. Ad Management. 
            • The Publisher must not edit or modify ads in any way, including but not limited to, resizing the ads. 
            • Ads may not be obscured or altered in any way. For ads shown in iframes, the iframe must allow the entire creative to be fully visible to the end user. 
            • Ads may not appear in pop-up or pop-under windows. 
            • Ads may not appear in the body of emails. 
                  1.  Ad Refresh. 
                    • Publishers may load new ads only when (a) the end user navigates to a new page or screen; (b) the current page is substantially updated with new content and at least 1 minute has passed since the last refresh; or (c) the user enters a new query. 
                    • The Publisher must either (a) own each Publisher Property on which ads are served via the Koddi SSP; or (b) have a direct, contractual relationship with the owner of each such Publisher Property on which such ads are served. If the Publisher Property in question has published an ads.txt file, the Publisher’s Koddi account must be listed thereon as an authorized seller else, the Publisher Inventory will be blocked. 
                      1. Fraudulent Impressions. 
                        • In the event that Koddi becomes aware of inventory quality violations with respect to impressions that have been served on a Publisher Property, then: (a) Koddi shall have the right to withhold Publisher payments solely for the applicable impressions until Koddi has completed its good faith investigation with respect to such impressions and concluded any negotiation with the applicable Demand Partners with respect to such impressions; and (b) where Koddi determines that there have been inventory quality violations for all or a portion of such impressions (the “Fraudulent Impressions”), Koddi shall reduce pending payments by the amount otherwise payable to Publisher for the Fraudulent Impressions, and pay Publisher the resulting net amount in the ordinary course. 
                        • If there are Fraudulent Impressions served to Koddi on a repeated basis with respect to any Publisher Properties, Koddi shall have the right to immediately suspend traffic for some or all Publisher Properties until the levels of Fraudulent Impressions have been reduced to acceptable levels, or to immediately terminate this Agreement upon written notice to Publisher 

                          Koddi has the right to immediately stop or pause monetization for any Publishers in violation of these Supply Policies without notice. Monetization may not commence until Koddi is satisfied that the Publisher is no longer in violation.