Koddi Ads: Drive Scale and Grow Incremental Revenue

When it comes to powering native ad programs, Koddi’s the best of the best. Our Koddi Ads platform has been used by some of the biggest global marketplaces, tailoring to brands seamlessly. It’s a robust, proven system that’s ready to work for your goals.

Let’s talk about 3 things that set us apart from the crowd, and how we’re leading the industry forward.

 

The Golden Standard for Happy Clients

Koddi has been the go-to choice for over a decade for publishers, for these reasons:

  • We enable fast time-to-market – launch your custom ad program in just 45 days.
  • We provide unparalleled customer service, as measured by our exceptionally high customer retention rate, and our top-tier net promoter score.
  • We take a partnership approach to hitting your goals, which makes us equally invested in the growth and success of your program.

But don’t just take our word for it. See what our clients have to say:

“[The Koddi Ads] platform is built on speed, innovation, and agility, and has made our transition from our previous provider seamless.”
–Eric Venosdel, Vice President of Ad Operations at Fanatics

“Koddi’s team’s expertise helped us go from zero to live on our Sponsored Listings program in record time. Everything went exactly as they said it would, and they helped us think through a lot of the ins and outs of what we wanted to do. Our program is up and running, and we’re thrilled.”
–Ads Product Manager, Top 10 App Publisher

 

Unmatched Solution Features

  • When it comes to innovations in tech, Koddi is second to none. Here’s just a taste of what makes the Koddi Ads solution truly a best-in-class product.
  • Campaign Customization – Support for various ad monetization models and custom targeting options.
  • Advanced Targeting – Koddi Ads has the unique ability to allow configuration of ad targets on-the-fly, giving publishers infinite flexibility regarding how they offer ad targeting.
  • Quality Scoring – Ability to maximize system performance through Koddi and/or external data science-driven quality scoring methods.
  • Bid and Budget Automation – Machine learning-based bid optimization allows for automated bidding and budget pacing.
  • Flexible Funding Models – Allow for top-up, co-op, or independent budgeting for your advertisers.
  • White Label Technology – Available white label UI with a native advertising experience.
  • Conversion Options – Convert customers on-site, or redirect them to the advertiser’s site.

Also – did we mention we deliver ads in < 50ms at 40,000 RPS? 🙂 

 

The Koddi Difference

First, our dedicated technology team implements a hands-on scoping and exploratory exercise to gauge your needs, providing frequent updates along the way as your custom build is underway. From there, our expert client service managers help train in-house teams and make onboarding your first advertisers as easy as possible.

Once you’re up and running, we offer custom reports and strategy suggestions to help you grow and scale your ad program – complete with a dedicated support team to capture issues, plan, and manage their resolution to completion in a timely manner.

As your program grows, you’ll enjoy ongoing custom feature and product enhancement scoping, planning, program and deployment support. Because at Koddi, we’re in it with you the entire way.

 

To wrap up – Koddi brings over a decade of experience powering ad programs for the largest global digital marketplaces. Whether you want to launch a new native ad program, or improve your current marketplace, we’re ready to help you drive incremental revenue at scale.

Ready to discover what a custom native ad program can do for your marketplace?

Let’s talk.