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developers

Want to build with us?

Choose a Koddi product below to learn more about how to get started.

Koddi Ads

Koddi Ads empowers anyone looking to build a better media network in as little as 45 days. After a kick-off planning session where we align on our business needs and configurations to optimize your ads business, the launch process boils down to five steps:

Feeds

Load your entities (what advertisers will promote) into our system.

Auction API hooks

Plug into our real-time ad serving APIs. These are how we communicate which ads to serve to what users.

Measurement & attribution API hooks

Wire your event stream up to our attribution APIs. This is how you let us know when ads impressions, clicks, and conversions take place.

Testing

Koddi’s technical account management team will host a live testing call in a shared UAT environment to confirm everything is wired up and data is flowing as expected.

Phased rollout

We’ll align on a rollout plan based on the specifics of your business, your goals, and any risks we identify during testing.

To get started, please dive into our full technical documentation here, or jump right into our code sandbox.

Koddi Enterprise

If you oversee advertising strategy for a large corporate chain (or a smaller franchise-based business) and you’re interested in using Koddi, this is the information that is required to get started.

Partner connection

Unique agreement between the corporate brand and the publisher (Google, TripAdvisor, etc) on property level listing details and account setup.

  • Listing management
  • Creative assets

Rates delivery

Ability for the partner to provide stored and available rates via some type of feed mechanism. Things to consider:

  • Rate accuracy
  • Troubleshooting rate issues
  • Taxes

Landing page management

Partner ownership of a landing page where the ad will drive to for a user to complete the booking. Things to consider:

  • Language customization by user location
  • Taxes and rates based on POS setup
  • Price accuracy between Ad and landing page is key

Analytics

Unified tracking process for capturing bookings and revenue driven by advertising. Normally set up via DCM, Adobe, Google Analytics etc.

  • Attribution
  • Consistent tagging structure for proper tracking

Property or program level budgeting expectations

  • Understanding of budget division whether by program, brand, property etc
  • General idea of performance goals as a starting point

Resources

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