Koddi | Advertising Technology for Travel
Hotel Campaigns in Google Ads
Whether you’re a seasoned metasearch expert or just getting started, you need to know about Google’s hotel advertising product. This guide will introduce you to Hotel campaigns, the latest update to Google Ads and explain the key components that go into creating a metasearch campaign on Google.
The Terms You Need to Know
The Launch of Hotel Campaigns
The Benefits of Hotel Campaigns
Creating a Hotel Campaign
Migrating to Google Ads
More White Papers
Metasearch At Scale
The guide to metasearch advertising for hotel and travel brands. Learn the ins and outs of multi-million dollar metasearch campaigns with insights from the leading bid platform in the space.
How Global Events Impacted Travel
A detailed look at the shifts in traveler behavior and booking trends surrounding sporting events, pop culture, and natural disasters.
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