Metasearch At Scale

The guide to metasearch advertising for hotel and travel brands. Learn the ins and outs of multi-million dollar metasearch campaigns with insights from the leading bid platform in the space.

What's inside

  • Investing in Metasearch -The metasearch opportunity for your brand is huge. We cover what you need to know.
  • Metasearch for Digital Marketers - A view of metasearch advertising from the digital marketer's perspective
  • Future of Metasearch - Where things are going, what innovations you need to be in front of and how to win
  • Maximizing Performance - How to leverage metasearch engine platforms to drive the best results at scale.
  • Best Practices and Management - The key management practices that we've helped develop and industry trends.
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How Global Events Impacted Travel

September 26, 2018
A detailed look at the shifts in traveler behavior and booking trends surrounding sporting events, pop culture, and natural disasters. Read more

Hotel Campaigns in Google Ads

June 18, 2019
Whether you’re a seasoned metasearch expert or just getting started, you need to know about Google’s hotel advertising product. This guide will introduce you to Hotel campaigns, the latest update to Google Ads and explain the key components that go into creating a metasearch campaign on Google. Read more

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