Labor Day is the perfect holiday to go camping, relax at the beach, and plan last-minute vacations before the summer ends. It’s also an opportune time for hoteliers to capture these last-minute bookings. Demand Overview Demand for Labor Day is showing a similar trend year over year (YoY). In 2022, interest in Labor Day travel dates started in mid-June....
Google is testing a new user experience (UX) that is designed to elevate consumers’ hotel searches when booking travel. In this new UX, some users are served a destination-level search, complete with Property Promotion Ads – even when searching for and clicking into a specific property’s availability page. Standard Hotel Ads Experience In the standard metasearch experience, after a...