COVID-19 Update: A Letter from Our President

To our trusted partners,

First and foremost, we hope that all of your friends and family remain safe and healthy. This pandemic is testing every facet of our lives – professionally, personally, and socially. Now is the time for every organization to think first about the health and welfare of their employees, families, and customers, and to take steps to protect and serve them in this time of uncertainty.

For Koddi, this means we are working extremely hard to help our clients and partners adapt to the rapid changes brought on by COVID-19. We share your deep concern for the impact this pandemic has had on the global travel industry, and we understand that in the foreseeable future your business priorities will change weekly, if not daily. Please know that the entire team at Koddi is here to help and support you.

Our entire team is dedicated to helping you pull through this difficult time. Over the next several weeks, important business decisions will be made and we want to make sure you are well equipped with the data and insights to make the best choices that will aid in your recovery.

Koddi Insights

In an effort to keep you updated on what we are seeing in the global markets, have been, and will continue to, frequently publish new insights on our blog and share them via email. To date, we’ve published pieces on what we are seeing globally, as well as in specific regions such as Europe and the U.S., with important updates on additional regions on the way.

Koddi Technology

We have been working hard to expand our technology capabilities to reinforce our commitment to helping our partners in their own recovery efforts. For our hotel partners, that means adding more media placements and incentives into our network and creating more avenues for you to advertise. Our teams have also quickly added new relevant views to our platforms and integrated data sets to help marketers stay a step ahead wherever possible. To our publisher partners, we will be working with you to optimize the best paths for hotels to ramp-up campaigns when the time is right.

Koddi Guidance

Lastly, we don’t want you to feel like you are operating without a safety net. Over the past two weeks, our teams have begun building recovery plans that will help you understand, based on the data and opportunity, when it is best to begin reactivating fully and how to execute seamlessly.

Our goal is to keep you informed and prepared until we write the new chapter in our industry’s history. Please know that you can reach out to me directly or to our client teams for assistance or if you have a particular need or data request. I encourage you to take us up on this offer; we’re learning new and important things with customers and partners every day that will allow us all to best respond as soon as travel bounces back.

We know that travel is one of the most resilient industries and that consumers will be ready to travel again. When they do, we’ll be ready alongside you to get the experience right, together.

Our thoughts go out to everyone who has been affected by this global crisis.

With regards,

 

Nicholas Ward

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